Zero Egg

Launching a new plant-based egg brand   


Zero Egg for everyone

Zero Egg is an Israeli company that makes a plant-based egg from a proprietary blend of plant proteins.

They hired Partly Sunny to create a consumer brand for launch in the U.S.

We developed the foundational positioning strategy, brand messaging, and design language —¬†which included custom illustrations and high-definition food photography.

Zero Egg scramble Zero Egg packaging Zero Egg better for all Zero Egg quiche, scramble, french toast Zero Egg Zero Egg breakfast sandwich Zero Egg Brand Book Zero Egg dream wildly
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